Music, culture, and the inside scoop from Cesar Menendez,
a Microsoft employee working on Zune - Microsoft's new music project.

October 23, 2007

Wisin y Yandel Zune

We recently partnered with Reggaeton duo Wisin y Yandel, and as part of the partnership, we'll be releasing a custom Zune 30 GB. The custom Zune 30 GB goes on sale October 29, and comes preloaded with the new album Wisin vs. Yandel Los Extraterrestres, plus exclusive music, videos, and live concert footage from their international tour.

They're quite a group: they've sold over 3 million albums, and they're the first Reggaeton artist to sell out Radio City Music Hall, New York City. Plus they've embraced technology in reaching out to their fans, and the timing works out well for their new album -  y a mí me encantan - saludos a los compañeros que leen este blog! 

Stay tuned also for an Xbox Live Game with Fame with Wisin y Yandel.  

 |  Tuesday, October 23, 2007 10:09 AM  |  30 Comments
Tags: , ,  

Comments

If you would like to receive an email when updates are made to this post, please register here

Subscribe to this post's comments using RSS

king p

awesome news!

Ricardo Dawkins

Puerto Rican Reggaeton blows....if you want to taste good Spanish reggae download Aldo Ranks or La Factoria (Panama Music) from Zune Marketplace.

Jluvb

Man y yo que acabe de comprarme un Zune la semana pasada, si lo supiera mas temprano. Oh well que se puede hacer. (English: Man and I just bought a Zune last week if I would have known Zunner..lol)

At least thier's one Boricua reading your blogs Cesar.

~Jluv

Ron

I think things like this are great to help promote artists and the Zune.

Is there any chance Zune will ever do something like this with artists that more people have heard of?

Miguel Andujar

Gracias Cesar,

The true is I am spanish, and I think is a great Idea by MS to reach the spanish market, the are great, matter fact they are one of my favorite groups,

Great Idea.

Malory1

I've never heard of them, looks like I'll have to check them out.

I'm sure your marketing guys are already working on this, but you should get them to feature the Zune in future music videos. Worked for iPod with 50 Cent.

mazola

Si beh dai oramai è diventato un post italiano...

ikyouCrow

so since i can't find anyone else talking about it, i was just wondering if you could shed some light on the subject of faceplates.

will they work like the ones for the Xbox 360? will they also change the face buttons?

dsantana

Cesar & MS team, great/thanks!

Keep it up, showing the world that the great Zune experience is all about the music... not only technology.

Since I subscribed to Zune I am 95% covered on the music front, just need to expand WorldWide/genre coverage and get videos in the loop...

Thanks again.

DS.

Amoney

Yeah, thats a good idea, Id buy the 2pac zune loaded with all of Tupac Shakurs albums. :)

Will

I think is a good idea, Wisin & Yandel are the most popular duo in Latin music right now and are a good choice to try and reach more the Latin community.  

I know a lot of people don't know who they are but that doesn't mean they're not good. I've been a fan of them since 98 and I'm glad MS is not forgetting about other genres and giving them a chance.

Zebb

Cesar,

I can't find direct contact info for you anymore, but I wanted to share a site with you that I created, where we will be giving away free Zune 8.

Check out: http://www.xamlarchive.com

Blog post about it: http://www.krazier.com/blog/?p=16

It's a new site offering vector designs in XAML for Windows and Silverlight Applications.

John in S.Florida

Seems like a decent offering that should appeal to one market segment.  My wife would love a Ricky Martin limited edition.  And personally, I'd like a limited edition Zune that pays homage to Blues.

Right now though, I'm mostly curious about the new Zune devices and service update.  Hopefully there are a few surprises that will be revealed at launch.  As in some undisclosed feature addition.  That would be a great marketing move.

Phil W in CANADA

its funny, they keep releasing these special addition zune but have yet to release anything outside of the usa. It seems like things are being done backwars? Release it world wide then start getting into special editions, no?

DavidMX

great info Cesar, Saludos a ti tambien desde Mexico! I was going to a Wisin & Yandel Concert but I cannot obtain the money, and friends were very happy with they tickets and... they cancelled the concert! I laught a lot at they faces..

I would buy this edition if it was in the Zune 80 :)

Saludos xD

Al

yeah, this is good. u know i also saw a zune in the music video "zun da da" by reggaeton artist "zion".

This is great that M$ are promoting artist in the latino market.

Good job!!

Malory1

@ Phil W in CANADA: Totally agree with you! I really don't see why MS hasn't at the very least tested the waters of an international release by extending their market into Canada. Smaller risk than Europe, I would think...

And Cesar, if they DO decide to come to Canada, three words of advice: Tragically Hip Edition.

Oh man, that would be sweet!

Eddie

Aw man if you guys released a 2pac Zune and advertised it on myspace and TV it'd sell like hot cakes!

mazola

When is the special, limited edition Canadian version coming out? You could put Anne Murray on it or something.

Zoa 342

Any news if it'll be available in other countries?

Cesar Menendez

zoa - right now it's just the u.s.

lopfie

i hate reggaeton :(

delilah

im so proud that we have so many haters hating on the fact that hispanics are taking over... from iraq doing the country justice a lil spanish music does us hispanics well

Wanda

Just bought it and absoluely love it.

emily(evelyn)

i love regeaton some people are haters i love wisin y yandel and we know each other cuz i know them!!

Jorge (george

una pregunta ¿saldra en mexico?

Zune Insider

Check out prominent Latino advertising and marketing site HispanicTrends' take on a new trend in the

Al

This is great, it gives gadgets a more humane feeling.

By the way, you guys shoul do custom artist engreving on the new zunes.

Zune hunter

Where can i buy this zune? I live in CA and I can't find it at any wal mart and its not sold online

Michiru

Same here Zune hunter. I've been looking every where for it. :[

Leave a Comment

(required) 
(optional)
(required) 
Submit
(edit me)

Syndication

© Copyright 2007 Microsoft Corporation. All rights reserved.