Music, culture, and the inside scoop from Cesar Menendez,
a Microsoft employee working on Zune - Microsoft's new music project.

March 14, 2007

SXSW: Day 0.6

Greetings from Indie Rock Spring Break! I'm in between going to Gonna Get Down 2 (brought to you by Austinist, Gothamist, and Gorilla Vs Bear) and the Fader Fort and thought I'd check in. Here's a picture of Sparrow House playing at Gonna Get Down:

The highlight of my day (so far) was Austin Mayor Will Wynn on stage between Earl Greyhound's set.

Mayor Wynn says there are three keys to keeping Austin the music capitol of the world:

  1. Austin needs to have lots of venues within walking distance, so folks can go to
  2. Austin needs to find a way to support its working musicians (and there are thousands), many of whom lack access to healthcare and other services.
  3. People need to turn off the TV and go see live music. 

Not being from here, it doesn't so much apply to me, but I did find it interesting.

Here's the Fader Fort (where I'll be camped out on most days) lineup:

WEDNESDAY MARCH 14

1:30 - 1:55 WHITE RABBITS

2:15 - 2:40 STARDEATH & WHITE DWARFS

3:00 - 3:25 WINTERKIDS

3:45 - 4:10 KENNA

4:30 - 4:55 FOALS

5:15 - 5:40 DAVID VANDERVELDE

6:00 - 6:25 HOT CLUB DE PARIS

6:45 - 7:15 THE BOGGS

STEREOGUM PARTY MARCH 14

8:15 - 8:40 NEW VIOLATORS
9:00 - 9:25 LO-FI-FNK
9:45 - 10:15 MEAT PUPPETS

THURSDAY MARCH 15

1:30 - 1:55 THE PIPETTES
2:15 - 2:40 FOREIGN ISLANDS
3:00 - 3:25 BLACK LIPS
3:45 - 4:10 PETE & THE PIRATES
4:30 - 4:55 BONDE DO ROLE
5:15 - 5:40 THE FRATELLIS
6:00 - 6:25 COCO B's
6:45 - 7:15 SLOAN

FRIDAY MARCH 16

1:30 - 1:55 GALLOWS

2:15 - 2:40 CLOUD CULT

3:00 - 3:25 JAMIE T

3:45 - 4:10 BADLY DRAWN BOY

4:30 - 4:55 YOUTH GROUP

5:15 - 5:40 OFFICE

6:00 - 6:25 AMY WINEHOUSE

6:45 - 7:15 MEW

SATURDAY MARCH 17 (THESE TIMES MAY CHANGE AGAIN)

2:00 - 2:25 FANCY

3:00 - 3:45 THE GOOD THE BAD & THE QUEEN 4:20 - 4:45 NO AGE

5:05 - 5:30 LADYHAWK

5:50 - 6:15 VIETNAM

6:35 - 7:05 REDMAN

7:25 - 8:10 BONE THUGS -N- HARMONY

 |  Wednesday, March 14, 2007 11:13 PM  |  9 Comments

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pinksage

wow, so awesome!!

admin

:) ya - hey, dear reader - if you're in town, email me (contact info below) and I'll see if I can get you on the list.

Jack

Wow, Bone Thugs and Meat Puppets are still around?  I had no idea!

Patrick Pentland

Heyzeus

Make sure you see The Reatards.

segadc

Lets combine our Microsoft Points and bail him out!

TheNumberDevil

Zune helps catch thief! Unexpected use of Zune Wi-Fi! See details at:

http://www.zunerama.com/articles_012.php#070315_zune_story

Eric

News Update?

Now that South By Southwest Interactive is coming to a close, the SXSW music festival is getting underway -- a perfect time and place for Microsoft to get the word out about its floundering Zune. Except when a viral marketer charged with putting up those distinctive magenta Zune logo posters around town is instead became charged with, oh, what, vandalism of public property? Microsoft's primary PR firm on Zune, Edelman, had no comment on this matter at the time of press, but we hear the viral marketer in question will get either three days in jail, or three appearances in front of a judge (whichever comes first).

Update: Microsoft gave us a ring with the following: "We can confirm that an employee of a marketing agency engaged by Zune was cited for hanging promotional posters at SXSW. We've launched an internal investigation and will cooperate with local authorities and festival organizers in all regards. Zune is committed to lawfully and respectfully promoting its products and services."

Zune Insider

Check out Zune Marketplace this week: we've got a freebie, and a bunch of cool releases. The freebie

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About admin

I'm Cesar Menendez. I left the Xbox marketing world for Microsoft's new foray into music - Zune. Community, cool videos, music, discovering new music - these are things I love. In the past I wrote music reviews for RealNetworks, and before that I volunteered at KCMU (now KEXP). Get in touch w/ me using this email: AskZune (then type the at symbol) microsoft.com (please no solicitors)
(edit me)

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